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Partner Relationship Management
Last modified: Friday, August 29, 2008 

Abbreviated as PRM, Partner Relationship Management is a business term used to describe the methodology and strategies for improving communications and relationships between companies and their channel partners. Partner Relationship Management solutions include key features for selling, commission, opportunity, marketing campaigns, inventory access, and other features designed to facilitate the relationship between manufacturers and their channel partners.

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IT Channel Planet
IT Channel Planet provides an in-depth look at expanding business opportunities for the reseller channel. It highlights updated news, technology and business trends for VARs, resellers, managed service providers, system integrators and other channel partners, focusing on the ways these channel partners can capitalize on evolving trends to grow their businesses profitably.

NetSuite Partner Relationship Management
NetSuite's Advanced Partner Center removes the arm's length relationship between vendor and channel making the partner a seamless selling and support partner.

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channel

channel partner

CRM

proprietary

total solution

VAR

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